Use Opt-in Forms to Build Client List!

Finding new ways of getting potential clients coming to visit your website should always been a top priority in your marketing plan. Without new prospects, a business will soon wither and die. One way to stimulate this part of the marketing process is to have quality products and provide impeccable customer service. Once your potential clients realize that your business has been built on this good business formula, users will frequently come back to your site, and eventually will invest in your business opportunity.

One of the most affordable, low cost methods of gathering new contacts is with some form of opt-in marketing. When promoting your business opportunity, you can designate a rather small area of your site with a simple opt-in form. The purpose of the opt-in form is to gather potential clients contact information that you can use in future promotions. You can offer items such as; subscription to a newsletter, some form of promotional material, a catalog or offer some form of free promotional gift. Giving away some form of inexpensive items can become extremely powerful as an enticement for someone in exchange for their contact information.

Promoters who enjoy using opt-in marketing techniques, uses these list of subscribers that have had their e-mail address captured by someone using an opt-in form for gathering names to send e-mail and promotional materials to. It is essential that you present your promotional items in a manner that will catch the interest and the eye of your subscribers to keep them wanting to come back to your site for more information. The best way to do this is to provide fun, entertaining and informational articles.

One of the most popular methods of marketing that has evolved into a major source of acquiring quality contacts has been the implementation of article marketing within your daily marketing activities. By writing keyword rich articles on any given subject and submitting those writings to various publishers, has proven to be extremely effective with user's acceptance, as well as the search engines positive responses.

More and more people are turning to the internet for factual information regarding almost every subject matter imaginable. Writing relevant articles regarding a particular business opportunity, you will see a steady increase in user traffic as well as a substantial increase in search engine traffic to your website. With more traffic to your site, your sales and profits will increase proportionality. More traffic equals more sales….more sales equals more profits.

Well written marketing articles will boost your websites reputation substantially. You will quickly become recognized as the information expert in your field of endeavor. Your articles must be thoroughly researched, well written and easily accessible. Placing an RSS feed on any written material your involved with is an excellent way to make it all happen. You will soon gain the trust of your readers and they will consider you an expert, and they will keep coming back because they respect your truthful, non hyped information found in your articles. In your writings you can offer tips, guidelines, methods and manuals which are very popular with readers.

Providing information about user's individual needs is one of the many ways marketers are obtaining the users contact information. If you just put an opt-in form on your page, you may or may not have much success, however, by consistently placing your opt-in form on every piece of material you write, the user will soon be comfortable with providing you with the information you need to contact them with your future projects. Many times these loyal followers will even forward your writings to their friends and business associates. This is when your strategies start to pay off, just like you planned.

You should always provide links to your primary business in any materials you write. Don't overdo this part of the process, however, where ever your link points to, should include a ton of links to other segments of your business opportunity. If there are opt-in forms on those pages, the potential client has multiple chances of filling in the information your trying to retrieve or maybe even purchase your product or services.

By keeping your subscribers interested and happy with your newsletters and other promotional materials, your site becomes a safe haven of information that will draw your readers to visit your informational site on a regular basis.

If you can't write good copy, or maybe you don't have the time for writing, then hire an experienced writer who makes their living, by writing. The money you pay a good writer is money well spent, and should be considered as an investment in your future. This is an investment that will pay for itself many times over, now and in future promotions.

The eBiz Solutions Team is standing by to assist you in your marketing efforts. Call today for your free 30 minute consultation.

"Let's Build Your Business Together"

Larry L Miller SEM/SEO Consulting

Private Line: 321-594-4405
Skype: larrylmiller121

The Most Powerful Link on the Internet!

You Need Marketing Tools to Promote Online!

Most businesses need sales leads! If your business needs leads, you're in luck. Let me make one very bold statement right from the start. "Never buy leads again". Leads are the backbone of any business, and without quality sales leads your business will soon wither away and die. Learn to generate lead in your own marketing system. By generating your own leads, you are in control of the type of marketing categories you want to submit your business opportunity to.

For years the leads industry has been selling "so called fresh leads" some brokers charge some outrageous prices. Most of these leads were nothing more than a bunch of names and email addresses that have been collected by some company or individual, many leads are captured in some very questionable ways. More interesting was that the list that one purchases is leads that have been sold to someone else. You must be the first business, who purchases that particular list of names to be effective. If you were not the first to buy the list, then your reception and conversion ratio would be questionable at best. Buying used leads just doesn't make any sense. So, what is the alternative, you ask? Generate your own sales leads in your own marketing system.

Reputable marketing companies will offer to the general public, tried and proven methods of generating sales lead in your own system. You merely fill in the blanks of the format with your relative information about your business opportunity and with a couple clicks of the mouse; you will blast your business opportunity to millions of websites, ffa sites, message boards, search engines and more, as often as you like. By using this type of program you will build tremendous amount of back links to your website. This program is the professional's choice, for generating effective, approachable sales leads. Now you can enjoy the same quality programs to help you build your business quicker than you ever thought possible.

Online live and/or recorded training is imperative if you want to reach your marketing goals quicker than using the old traditional methods. Self help, do it yourself tutorials are helpful, however, most people don't understand the terms and meanings of all the techie talk in the tutorials and sooner or later many will just give up and call it quits. Don't try to do this learning process alone, let the professionals help you in your learning process. Enjoy your journey to success on the internet, with the help of the online classes offered in these lead generating marketing systems.

Other marketing portals in the system are enhanced substantially, when used in conjunction with the lead generating programs. Visit some of my personal websites to review how this marketing system really works. If you have any questions after your review, you can contact me at the following contact information. I will also be available for personal mentoring by appointment only. Contact me, to set up your personal no obligation 30 minute interview, to see if I can help your build your business.

In Summary:

1) You need quality approachable leads to help you succeed in your business opportunity.
2) You need a proven marketing system to help in your efforts to achieve success on the internet.
3) Its imperative you have quality live online and/or recorded training to help you succeed.
4) You need someone who is willing to give you the mentoring you require to succeed. With the BLM Traders Marketing system you get all of these features and benefits, in one place.

The eBiz Solutions Team is standing by to assist you in your marketing efforts. Call today for your free 30 minute consultation. Wishing you the very best in your marketing ventures.

"Let's Build Your Business Together"

Larry L Miller SEM/SEO Consultant

Private Line: 321-594-4405
Skype: larrylmiller121

The Most Powerful Link on the Internet!

Optimizing Your Web Site!

If you're new to internet marketing, many of the challenges can be overwhelming at times. You may be a whiz on the computer and know all the shortcuts, special keyboard characters and even design programs for a living, however, if you don't know how to market, online your chances of online success is diminished substantially.

I did some consulting recently with a computer engineer, and he had designed one of the most amazing sites that I have ever had the privilege to review. His major concern was, he could never get a good page ranking on any of the search engines. He was stuck on page four of Google, and he was getting little to no traffic.

After a careful review of the source code in his site, I advised him to change nothing on the home page itself, but to change three things in his source code. By modifying the title to include some keywords, by changing the wording in the meta tag description, and re-arranging and adding some keywords and keyword phrases, I felt certain this would be the key to earning a higher page rank.

We then proceeded with a major marketing campaign and saw results almost immediately. In less than two weeks his site was on page one of Google and has stayed on page one consistently for over a year. He now enjoys a page one page rank with a #1 position in a very competitive category on the major search engines.

What we did was go back to some of the basics of optimization and saw results that had not been seen since the site was created almost six years before. The old saying "keep it simple....stupid" applies perfectly in this scenerio. When we try to over complicate a process, negative things start to happen.

You may have the best product or service ever designed by mankind, however, if your marketing campaign is not structured so the average Joe User who visits your site. If the users can't make sense of your information, your marketing efforts are all in vain. The same applies to the responses of the search engines. If you over complicate your site or don't follow the algorithms of the search engines the robot spiders will not come back to visit your site for a very long time. When this happens your page ranks will fall like a rock, and so will the possibilities of making a sales.

We've discussed in past articles the importance of structuring your website to conform to the search engines guidelines and how important it is to make your site user friendly. Both of these parts of the puzzle must be correctly composed to get the maximum efficiency when promoting your website. If you don't understand this concept, seek the advice of a professional.

It's imperative that you design your entire site around keywords. From the title of your site to the closing summary paragraph, you must write your content to include keywords and keyword phrases that are relevant to your business opportunity. This may be an area that your unfamiliar with or you're not good at, so don't hesitate to seek the services of a professional who is experienced in the type of writing.

Don't assume that the users who visit your site know anything about your product or service. Write the information in your content as if you were telling a person who was totally oblivious about what your offering. Many users will have an elementary level of knowledge about what you're trying to promote, however, they are visiting your site because they're interested in additional information so they can make an informed choice to purchase your products or services. The average person will seek information about a product of interest, at least seven times before they commit of spending their money.

The search engines love new, relevant, keyword rich content. By adding content on a regular basis the search engines will send the spiders back to your site more often gathering information about your opportunity. You can add additional information to the content area of your site, or you can write articles and put the articles links on your website. Either way the spiders will pick up your links and use that information for future page ranking purposes.

Here's a suggestion that will help simplify this process. Build your website around your primary keywords and phrases, not the other way around. Do a great deal of research when choosing your keywords. There are several programs on the internet that will help you with this process, however, to get one of these programs that is really effective, you're going to have to shell out some cash. Some of these programs are ridiculously overpriced, so use good judgement when making your choice.

My suggestion is to take a look at the Google Keyword Tool, which is a free service. Make sure you understand the purpose of the Google tool before you build your website with the information you research. If you don't understand this part of the process, seek some help from a professional marketing specialist.

Once you have done your research and you've built your website, you must create a promotional campaign to promote your business opportunity. This part of the process is probably the most important part of promotion. Design a plan, and work that plan. If you are remotely uninformed about how to do the promoting online, then seek the help of a professional immediately. You can have the best looking site on the internet (like the one we referred above) but if you don't know how to promote your site, your chances are slim to none of achieving a successful outcome.

Marketing online is an ongoing challenge for most marketers. Get informed by studying and applying your new found knowledge to promote your online business. If you need assistance, don't be embarrassed by seeking the advice of your marketing professional.

The eBiz Solutions Team is standing by to assist you in your marketing efforts. Call today for your free 30 minute consultation.

"Let's Build Your Business Together"

Larry L Miller SEM/SEO Consulting

Private Line: 321-594-4405
Skype: larrylmiller121

The Most Powerful Link on the Internet!

Web Development and SEO Working Together!

Web Development and SEO Working Together!

Many times, consulting with individuals and businesses, a lot of the terms we often use regarding online marketing are not fully understood. One good example of this confusion is when we discuss the term web site design and (SEO) search engine optimization. These two functions are two very distinct phases of marketing that must be understood before you can proceed effectively with either of these issues.

A website is a very brief description of what your product or service is all about, and most people are informed enough to throw some form of site on the web. This doesn't mean that anyone will ever see your website, and you probably won't even make a sale. This is where the term of search engine optimization often referred to as SEO, comes into play. There are a few terms we must be clear on before we go much further.

There's a twofold purpose for keeping your site simple. The search engines love simplicity. First of all, keyword rich titles and content for the search engines, and secondly for the users who visit your site, so they can experience the ease of navigation with a simple website design.

Search engines don't read flash, pictures or scrolling text. Junk code and junk content slows down the spiders when the robots come to visit your site. Use java script only if needed for a specific function….the search engines don't read java script either.

A limited amount of images is acceptable, however, to many images will slow the page loading times significantly which in turn will slow the spiders down. You can reduce the negative aspects of this by putting the images in a style sheet so any multiple use of the same image can be preloaded for each page.

Another thing that will help the spiders crawl your site promptly and effectively is to use ALT tags. To conform to validated code standards, every image must have an ALT tag. You can use keywords in your ALT tags….this is just one more way to maximize your source code.

In the source code of your website there are three critical tags that must be used to help the search engine spiders capture the full information about your website. The heading tag is extremely important for the search engines. This is the information that appears when you query a specific term and the search post the results of websites that meet that particular search term.

The next important function is the use of meta tags. This is a description of what your site is all about, which appears just below the title in the query results from the search engines. There are some search engines that doesn't put much weight on meta tags anymore and don't read them; however, there are more engines that read the tags than don't, so I would recommend using ALT tags, at least until all search engines are no longer using ALT tags in their algorithms.

The third thing that you must list is the keywords and keyword phrases. This is where the search engines match the search queries that users are typing in the search bar to sites that have those keywords in their source codes. It is recommended by some of the major promoters that 20 to 25 keywords are adequate for the search engines. Long tail keywords may be something you may consider later on, once you understand the purpose of long tail keywords.

You must have a good balance of keyword rich anchor text in the content area of your web page. This is a clear signal to the search engines to spider your entire website. This will result in every page of your website being indexed by the search engines.

Make sure you include a sitemap of your website, linking to all pages of your site and keep it up to date. This helps the spiders to search for all the links and pages that otherwise could be overlooked by the spiders. This is a roadmap you're giving the spiders to make it easy to find what is important for promoting your opportunity by using the latest in optimization strategies.

Although privacy statements and contact us pages are not required for search engine purposes, it is a good idea to give full and fair disclosure to the users who visit your site. Most users won't bother to read these comments, however, you are covering good business practices which could save you a lot of grief later on.

In this article we've covered some simple yet important aspects of web development and search engine optimization. If you don't have adequate knowledge in some areas of our discussion, then seek the help of your marketing professional or SEO expert. It's imperative you have a workable knowledge of the subjects we've shared with you today. With this information you can create a blend of good web design and search engine optimization techniques into your business opportunity. Without this knowledge, everything you do will be of no value and you will be wasting an incredible amount of time and money. Good Luck!

The eBiz Solutions Team is standing by to assist you in your marketing efforts. Call today for your free 30 minute consultation.

"Let's Build Your Business Together"

Larry L Miller SEM/SEO Consulting

Private Line: 321-594-4405
Skype: larrylmiller121

The Most Powerful Link on the Internet!

Starting a New Online Career!

Most people I talk to, tell me they've thought about starting their own home based business several times during their lifetime. They don't have any concept on how to build a business. There're so many different kinds of business opportunities out there, they don't know where to even start in the process. Most people don't know who they can consult with, to learn how this whole process works. Well, now there's hope for the uninformed, want to be, entrepreneurs.

There are some basic factors that we must address before any recommendations can be made about your business future. A simple business plan should be developed to establish a road map of where you want to go with your new venture. You should establish how much time you're willing to devote to the everyday operation of the business. You must consider how much money you must generate per month to consider your venture, a viable and successful venture.

If you're going to pursue an online business, then you must acquire a domain name for your website. Domains can be purchased for anywhere from $5.00 per year on up. Choose wisely here, because an expensive domain doesn't necessarily mean the domain is better in any way. Choose a domain that portrays a good description of your business if at all possible. A relevant keyword title is better, if you want to get noticed by the search engines. If your first domain choice is not available, then look for other keyword rich titles that are associated with your business theme. Good domain names are becoming harder to get, so just hang in there and you will find a good name after a few attempts.

You're going to have to acquire a web hosting service that will provide good support if you have any technical issues. Make sure there's enough bandwidth and disk space to host your website if you start getting a lot of traffic? There are some very affordable hosting services available, so it is best to shop around.

Now comes the interesting part of this process. You need a website that is both user friendly and search engines friendly if you want to promote your business opportunity effectively. This friendly combination is critical if you plan to stay in business online very long.

You must consider what you're going to name your product. Presentation of your product with a good professional image is imperative. This may include logos, advertisements, labels and presentation on your website.

Pricing is important in every situation. You must be competitive or you will price yourself right out of the market. Be very clear on whether taxes are charged on the products or if shipping fees apply. Make if very simple for the customer to find these aspects on the PayPal invoice or what- ever other type of payment schedule you may use. Provide a SKU number if available.

When you've completed your setup, test the entire functionality of the site including the process of checking out. Make certain all the links are live and point to the right information. Don't redirect to non relevant information or sites that have nothing to do with your type of business.

From day one of your new business, you want to be able to track the traffic that visits your website. This will keep you informed of how many visitors visit your site on a daily, weekly, monthly and annual basis. There are numerous sites online that will provide this service for a very nominal monthly charge. Some hosting companies have this feature included in their monthly hosting services.

The next issue we must address is the process of promoting your opportunity. This is an ongoing process if you want to drive traffic to your site. Without traffic coming to your site on a regular basis…..you will not make any sales. No Sales…..and you're out of business.

There are numerous methods of promoting your site which we will discuss briefly below.

• Add quality keyword rich content to your website on a regular basis.
• In the beginning, Hand index, your URLs to Google, Yahoo and Bing. Then put it on an automated submission service.
• Use search engine optimization tactics on your site for maximum effectiveness.
• Use Article Marketing as one of your primary promotional tools. Article Marketing is fast becoming the next big dot com boom according to many marketing professionals.
• Try some Pay per Click advertising, and see if it works for you.
• Submit website URL and information to online link directories.
• Become familiar with Video marketing and use it to your advantage.
• Use Social Media Marketing, only if you understand the concept.
• Write a Press Release to introduce you opportunity to the internet masses.
• Consistently use Blogging in your marketing efforts. Try to Blog everyday to one or more blogs. Google offers an excellent blogging system called Blogger.
• Write Newsletters and keep your client base informed about new and exciting aspects of your business and current events regarding your business opportunity.

These are just some of the ways you can promote your business opportunity online. As you progress in your online venture, you will be adding other promotional ideas to your daily promoting activities. Keep an open mind, and as you learn about new promotional ideas on ways to promote more efficiently, incorporate that new found knowledge into your marketing regiment. Using established marketing concepts and combining some new ideas into your regiment, can make the difference between success and failure in your business.

The eBiz Solutions Team is standing by to assist you in your online marketing efforts. Call today for your free 30 minute consultation.

"Let's Build Your Business Together"

Larry L Miller SEM/SEO Consulting

Private Line: 321-594-4405
Skype: larrylmiller121

The Most Powerful Link on the Internet!

The Power of Article Directories!

The Power of Article Directories!

In online marketing, you must use any strategy that will help you get you recognized by online users as well as the search engines. Article Directories are fast becoming the method of choice by many webmasters and SEO promotion companies for getting information regarding a product or service before the masses of the internet.

With an article directory, you are provided with a centralized location for submitting and promoting your articles on any subject you choose. There are countless numbers of website owners who need fresh content to their site on a regular basis to help them promote their opportunity. Newsletter and ezine publishers are constantly on the lookout for fresh content to share with their subscribers.

As soon as you set up an article directory, it starts working for you immediately. You write an article and submit to one or more directories and immediately your system goes to work publishing your information for the world of online users to view. What a powerful tool for promoting your product, service or your website.

There's several advantage we want to cover when promoting with an article directory. This can be your own directory or a directory that is open for the public to post to. One of the advantages of article writing that is often overlooked, is the links that directories generate, pointing links back for your website. This is a powerful way to generate tons of back links to your website.

The search engines loves links and place a lot of weight on the amount of links pointing back to your site as well as the quality of those links. A back link is actually is a vote of confidence for your site and the more links your site receives, the higher the page rankings the search engine will give you.

When you write an article and publish your writings in a directory, there are other websites that may pick up your writings and feature your article in newsletters, ezines, emails etc… This process will increase traffic to your website, generate sales and make you money. That's what marketing is all about. The more traffic you get the more exposure to online users which could become your new clients.

By writing articles and posting in directories, you will soon be recognized as an expert in your field, in the eyes of the readers on a particular topic of interest. This exposure could lead into unlimited business opportunities of possible joint ventures or even more profitable possibilities.

Every time you post an article you are building a natural source of traffic to your website which could last for years to come. This may become one of the most cost effective methods of promotion ever used by professional marketers.

Posting in multiple venues of marketing programs would take years of hard work to establish a following of clients. Article Marketing will create a fresh source of new leads because someone is going to eventually be turned on by your quality information. When viewing other articles in the directories if there is an article that applies to your opportunity, you can copy the article, leave it in its original format including the author's bio, and publish the article in your directory.

There are normally hundreds of categories in article directories that you can choose from to post your writings to. Since most subject matters will cover more than one niche of a business, you can increase your exposure substantially by posting in different categories in different directories. This will keep more users coming back to your opportunity on a regular basis to see what new information you have posted.

The possibilities of using article directories are endless. If this article has sparked an interest in this type of marketing, do your research and see some additional possibilities that may fit your marketing needs.

The eBiz Solutions Team is standing by to assist you in answering your questions. Call today for your free 30 minute consultation.

"Let's Build Your Business Together"

Larry L Miller SEM/SEO Consulting

Private Line: 321-594-4405
Skype: larrylmiller121

The Most Powerful Link on the Internet!

RSS Feeds – Syndication - Link Generation!

Most internet users don't understand all the acronyms used in the technical side of the internet such as RSS, Atom, HTTP, HTML, XML and the list goes on and on. If you're into just browsing on the internet, or maybe even internet marketing, you really don't have to know all the technical aspects of these terms and how they got started or how they work. The main thing in internet marketing is to understand and learn the process of marketing and which of these various features can be blended into a powerful marketing system to promote your business opportunity.

Knowing all the technical aspects of the internet, will not make you any money, unless you work for a major player in the marketplace like Google or one of the other search engines. Money is made online, by using the different tools of marketing that someone else has designed, tested and perfected for the use of internet marketers, just like you and I.

An excellent way to get your information distributed to a large audience of potential clients is with RSS feeds and syndication. Syndication will expose your website to many different types of online services, that otherwise you would not be able to penetrate their hierarchy by yourself. This is a free, and easy advertising method of marketing, particularly if you're a bit tight on cash.

It's getting more difficult to get personal information of individuals who you can market to online. However, by syndicating a website and providing an RSS feed the user can get the information anonymously, and you have accomplished your goal of getting your information in front of more users. Hopefully the users will use the information you've provided to make an informed choice and eventually purchase your product or services.

This concept goes back to the late 90's and has been used by professional marketing companies and SEO services for a number of years. This type of marketing works, and is extremely powerful; however, because of the complicity of the internet, webmasters have not used this powerful approach in their marketing efforts. Many sites have not been optimized for maximum online effectiveness and as a result many websites have never produced a nickel of income for the website owner.

In today's market there are many different types of businesses who use syndication methods very effectively. Newspapers, television shows, talk radio, publishers etc., all share information about their business opportunity using some form of syndication. They use multiple marketing venues for this part of their promotion strategies using such tools as blogs, forums, news feeds and many other methods of service that are to lengthy to discuss in this article.

By using the methods discussed above, the person or business can expand their user audience to millions of users that otherwise could not be reached with any other forms of promotional method. In TV programming, syndication accounts for a fair share of the market. It has been said that "Syndication is where the real money is" in television.

The following is a quote from Wikipedia, the free encyclopedia, explaining some category differences regarding syndication:

Commercial web syndication can be categorized in three ways:

• by business models
• by types of content
• by methods for selecting distribution partners

"Commercial web syndication involves partnerships between content producers and distribution outlets. There are different structures of partnership agreements. One such structure is licensing content, in which distribution partners pay a fee to the content creators for the right to publish the content. Another structure is ad-supported content, in which publishers share revenues derived from advertising on syndicated content with that content's producer. A third structure is free, or barter syndication, in which no currency changes hands between publishers and content producers. This requires the content producers to generate revenue from another source, such as embedded advertising or subscriptions. Alternatively, they could distribute content without remuneration. Typically, those who create and distribute content for free are promotional entities, vanity publishers or government entities."

The two types of syndication feeds used by most marketers in todays market are RSS and Atom. If you don't understand everything you need to know about feeds, then visit your favorite search engine and do some serious research. This article today, covers a limited amount of information about feeds, RSS, Atom and syndication that should help promote your business opportunity more effectively.

The eBiz Solutions Team is standing by to assist you in your feed and syndication questions. Call today for your free 30 minute consultation.

"Let's Build Your Business Together"

Larry L Miller SEM/SEO Consulting

Private Line: 321-594-4405
Skype: larrylmiller121

The Most Powerful Link on the Internet!